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We commissioned renowned chainsaw artist (and die hard Red Sox fan) "The Machine" Jesse Green to create the ultimate symbol of the Yankees/Red Sox rivalry.
As one infamous throne burned to the ground......another rose from the ashes.
Jesse completed the throne in less than 3 weeks and our cameras were there to capture it all. We used this throne in all of our marketing creative for the Yankees vs Red Sox series all throughout the 2019 MLB Season.
This campaign was led by our senior producer and creative director. I served as one of the editors on the project and helped update the commercial for the different series throughout the season.
